September of this year. Zibo Yuntao Textiles Limited "YUNTAO" series of products licensed by the Chinese towels and famous-brand strategy State Administration of Quality Supervision, as a "Chinese famous brand", a consumer is closely related to daily life, looking to see that the products imagine the amount of money that title. Until today, about the matter, Zhang respect -- still radiant with happiness as the only Abstract 2006 National Household Textiles industry "gold", in the towel more than 2,000 large scale enterprises, have indeed exciting. Recently, in an interview with reporters, Zhang respect,'10 Yuntao development of the company. Brand strength early November, a United States company to find Yuntao, after inspection, Foreign enterprises are more satisfied with the overall strength of the samples and businesses. The two sides expressed their hope to build a long-term cooperation between the intention and asked Yuntao signed orders for 10 million U.S. dollars of products. Zhang respect learned that the company among the world's 500 most powerful, strong, Yuntao also needs such a partnership. However, Zhang did not take over the high respect by hand. Higher orders in the face of any enterprise are not easily let go, but Yuntao has resolutely chosen to give up. "At present, This enterprises do not possess the strength of the world's largest 500 companies. "As chairman of Textile Group Company Zibo Yuntao general manager, Zhang explained by the respect the reasons for not accept orders. Upon learning that American businessmen, or unwilling, in Yuntao inspected the day that it signed alone. Zhang respect for the final share of licensing, told foreign "to be 100% sure of Yuntao, with your cooperation. "Zhang respect, the key is to do so brand products. The brand concept is not only in China's brand-name products, but also the integrity of the enterprise on. Zhang Zun said that at present, the company has production bases in May 2007. We do not have enough time to produce 10 million U.S. dollars for his clients products. "Modern brand displayed a considerable degree of competition in the market competition. "Decades of experience tell enterprises Zhang respect , as a producer and consumer of domestic enterprises is closely related to daily life, dedicated to the optimal Yuntao textiles, The best product for consumer satisfaction in the minds of consumers to establish real "brand." Zhang respect, the consumers of the company's products and brand awareness to recognize the enterprise, we recognized corporate governance, staff quality, and corporate culture. Yuntao company in the process of building brands and the company is inseparable from the development by leaps and bounds. The past three years, the various economic indicators Zibo Yuntao Textile Group, in the year-on-year growth of more than 40% of enterprises weaving, dyeing, printing, packaging, circulation of the procedures to meet the international standard of equipment, quality products to enhance the ratio from 50% to 70%. products remotely nation's leading standard. Yuntao series of products in a number of cities in the country to obtain a "brand consumers were most satisfied with the" honor. 2004, Yuntao successful completion of a new factory building, and the relocation of the factory, old textile enterprises from the traditional "carry" a truly modernized production in the fledgling enterprise. ISO9001--7000 company also has adopted the quality system certification. ISO14001--1996 environmental management system. OHSAS18001--2001 Occupational Health and Safety Management System "three certificates" of certification. Currently, the company again submitted to the textile OEKO--TEXSTANID100 international ecological certification participate in a wider scope of products to lay the foundation for global competitiveness. Early 2006, the companies have established a Sino-Japanese joint venture based in Zibo Fabrics Ltd. Zibo Yuntao trade in cotton branches to further extend production chain, to large-scale expansion Diversified Business has taken a crucial step forward. Currently, Yuntao series of products successfully broke into more than 20 countries and regions in the EU, the United States and other developed countries. got a lot of areas of domestic orders, with foreign enterprises in domestic sales reached a 4:6 ratio. Yuntao innovation in the company, a group of data attention. Yuntao least developed more than 100 new products each year, research and development of new products will be based on regional, seasonal and structural characteristics of manpower in different regions, different seasons Insurance listed each new product sales revenue will total about one-third of income. Zhang respect that Yuntao is relying on to continue "innovation" to occupy a place in the tradition of home industry. This initiative is an effective means for enterprises to gain firm control of the market. Zhang respect that where innovation is the soul of business development. "Towels do with wood," Yuntao company is a brilliant example of innovation and development. In Yuntao, wood fibers, porous fiber, bamboo fiber is being used to produce towels. "In Shanghai, Beijing, Guangzhou, Shenzhen and other cities listed, the repercussions Yes, great market potential. higher prices than ordinary towels twice. "said Zhang respect. According to Zhang respect, towels used in the production of wood fiber from the tropical forests of the wood. This function is normal moisture in the wood fiber towels, towels 15 times -- times. "After many ladies like to use air blower or shampooing hair, the hair do not, if you use this towel rub head hair done later on. "said Zhang respect. It was learned that at present, a serious surplus domestic textile products, business inventories will be able to meet only a year consumer market. Chances products must be continually updated in order to have a future. Zhang said respect for the core values of customer satisfaction is Yuntao, open up markets, Zibo Yuntao lead product is the development of principles to follow. Chances industry has its particularity, it is necessary to study the renewal of our products every day, every day there are new products "flavor" By emphasizing this point, we will be able to grasp the market, seize the center stage of enterprise development. For this reason, Yuntao companies always take independent innovation as the "No. 1 project" tightly in his hands. The company specializes in new product research and development center and engaging the Chinese Institute of Donghua University, Chances Experts from the Centers for product design new products, new technology research and development, design, digestion. Zhang respect that Yuntao company has assembled a large number of textile design experts, new materials experts and dyeing works experts Yuntao willing to do their "laboratory." Currently, the company only Yuntao Chances product design and engage in research and development center. Donghua University with the study of new materials and dyeing. "Products to a higher level, the research and development personnel carriers Yuntao Textile Institute of Donghua University studies cultivate a group of business a few years to understand that the development of management talent. "said Zhang respect, "This is a short-term goal Yuntao. "towels tricks constantly renewing itself, always the voice of continuous innovation. Currently, the company is developing soft Yuntao, hygroscopicity higher hollow fiber towel respect Zhang said, This new product is expected in mid-May 1 after listing, the company will create a bigger profit. Yuntao attention to summing up the experience in the development of cohesion, respect Zhang stressed that the company is the largest strong cohesion. Zhang respect that Yuntao development today, two crucial. First, a thorough restructuring enterprises embark on the path of rapid and healthy development; Second, the staff is really straightened out, arouse the enthusiasm of the staff and activate the wisdom and creativity of the staff. Talent is the key to product development and to build a first-class brand. Zhang Zun said that the company Yuntao, no seniority, qualifications, regardless of age, who has skills, and who has skill. Who's contribution to the enterprise, who is on reuse. More important post, the greater the responsibility. Yuntao staff in the company's corporate R & D centers enjoy better treatment, but they assume the responsibility of developing new products. In recent years, more than 100 research and development centers come up with new products every year to meet the market demand. It is precisely this kind of pressure, in 2005, Yuntao Development Center designed the "Dragon" is filled with forging Wide put towels. produced by the Chinese dragon spirit and characteristics of products to satisfy consumer demand for the psychological and cultural connotations. welcomed by the market. Zhang respect that the character is a product, the product creates value. Zhang dignity that lets "creates value, benefits staff the benefit of the community, "Yuntao core values deeply rooted in the hearts of people, to guide Yuntao, with common ideals, values and code of conduct to regulate themselves and manage their own for a strong corporate culture over the centuries Yuntao. In the company, is responsible dignity Zhang, chairman and general manager, is also a friend of the staff. Whenever a company's voluntary labor, sports, Zhang respect not abandon those in close contact with the staff, have to hand down the work, actively participate and work with everybody to eat with the same music. Zhang respect that because usually busy with work, more difficult access and front-line staff. take this opportunity to be integrated into the general staff, hear what they were thinking. Zhang respect, the staff of daily life, for Enterprise Development is simple, but personal terms are all big issues. Therefore, the staff members understand the difficulties, Zhang find ways to address it by the total respect. Part of the staff from the company encountered problems in the marriage, with enough money to engage in that respect Zhang said, When asked the Finance Ministry for the first few months of salary advances wedding. At the wedding, not only personally congratulate Zhang respect, the company is also busy sections through the arrangements for staff helped arrange, When running for a simple but festive wedding. Zhang respect, no matter how changed thinking on the staff to run an enterprise should not be changed, step up to leadership can not change, business and community interests and harmonious relations can not change. This is the idea of people get a Yuntao staff solidarity, cohesion and unparalleled loyalty of the business. Zhang respect in the eyes of every Yuntao workers are the most lovable people. Companies building new plants started since June 1, 2003, July 1, 2004 completed. The move to create amazing speed. During the three and a half months time, all staff voluntarily participate in voluntary labor. Even the 80-year-old retired company employees went to the scene, helping the finishing mill. In order to accelerate the progress of the installation of equipment, despite a high temperature equipment chief for operations, who had collapsed in the workshop, have an intravenous drip in hospital. Field Installation…… command also used his mobile phone business STCF down several decades, Zhang cultivated manners, and you respect the style of Confucius, With this respect given by Zhang Yuntao company in a pragmatic business ideas and the idea of people, which, For "Weaving years Yuntao" essential. At present, China is famous, this idea has been to offer the best accuracy of footnotes. Believe that Yuntao a brighter future.